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Dentsu Tracking supports UK government in the fight against illicit trade with launch of new digital Track & Trace system
The United Kingdom (UK) has a new Track & Trace system for tobacco products, established and operated by Dentsu Tracking. The system, which was successfully launched on 1 July, provides the UK government with digital, data-driven traceability functionality across the entire tobacco supply chain.
DENTSU IN THE NEWS : New track-and-trace operator to head up ‘groundbreaking’ illicit tobacco tool
A “groundbreaking” tool in the latest fightback against illicit tobacco is to be spearheaded by new track-and-trace (T&T) operator Dentsu Tracking, betterRetailing can reveal.
Digital Transformation is key to supporting Africa in the fight against illicit trade
The 6th EU-Africa Summit last week came to an end. There is a strong acknowledgment among many African countries that digital transformation forms a cornerstone of Africa’s future growth and success. Digital technologies offer the potential to transform how countries make policy, enabling government leadership to implement and execute core policy initiatives in more effective ways while also measuring their success and impact on the ground.
UK Government appoints Dentsu Tracking as provider of the Digital UK Track & Trace System
Geneva, Jan 11 2022. Press Release / Her Majesty’s Revenue and Customs (HMRC) by means of public procurement has appointed dentsu Tracking with the establishment and operation of the new digital UK Tobacco Track & Trace system, replacing the current provider DeLaRue. The new system becomes operational on 1 July 2022.
Real-time supply chain visibility: comparing technologies, costs, and complexity
In this article, Nicolas Mordacq, Dentsu Tracking, compares some of the different technologies available for real-time supply chain visibility and how to reduce costs and complexity by looking at (i) the type of product marking (ii) scanning and integration on production lines and during distribution and retail and (iii) the quality of data integration.
Mass traceability with compressed QR codes (GS1)
Track & Trace is one of the fastest growing supply-chain transformation technologies. Manufactures need to bringing visibility and transparency for all product movements across the supply chain, and with new innovation for serialization this is possible at the unique product level – meaning every single package or item can be tracked and traced, and every step.
Dentsu Tracking in Amazon (AWS) Switzerland announcement
Amazon Web Services (AWS), an Amazon.com company (NASDAQ: AMZN), today announced it will open an infrastructure region in Switzerland in the second half of 2022.
According to the release, the new AWS Europe Region based in Europe will enable even more developers, startups, and enterprises as well as government, education, and non-profit organizations to run their applications and serve end users, via data centers to be located in Switzerland.
Breitling launches a blockchain-based digital passport for all its new watches, integrated by Dentsu Tracking
Breitling has announced that all new watches will now come with a blockchain-based digital passport, following the pilot project for their Top Time watch series. This new feature brings a unique customer experience and security, and access to a future customer service sphere that is unmatched in the luxury world. The technology has been integrated by Dentsu Tracking, a brand of Dentsu International, and available for all watches produced after October 13th, 2020.
HEAD Reveals Augmented Sales Tracking by Dentsu Tracking
HEAD France has launched a new campaign for digital traceability for its Sales Teams with an augmented sales tool provided Dentsu Tracking. The brand is launching the digital innovation to link each Sales Agents and Brand Ambassador to every specific customer interaction during their summer promotional campaigns for new HEAD Tennis Racquets.
Dentsu Tracking teams up with AIPIA, Smart Packaging Industry Association
As global interest in traceability for food and beverages grows, Dentsu Tracking is proud to announce its new membership as a supplier in the AIPIA (Active and Intelligent Packaging Industry Association). The membership with AIPIA as of summer 2020 brings new opportunities to integrate traceability in future smart packaging for food, beverages, and the pharmaceutical industries, among others.
Dentsu Tracking supports UK government in the fight against illicit trade with launch of new digital Track & Trace system
The United Kingdom (UK) has a new Track & Trace system for tobacco products, established and operated by Dentsu Tracking. The system, which was successfully launched on 1 July, provides the UK government with digital, data-driven traceability functionality across the entire tobacco supply chain.
DENTSU IN THE NEWS : New track-and-trace operator to head up ‘groundbreaking’ illicit tobacco tool
A “groundbreaking” tool in the latest fightback against illicit tobacco is to be spearheaded by new track-and-trace (T&T) operator Dentsu Tracking, betterRetailing can reveal.
Digital Transformation is key to supporting Africa in the fight against illicit trade
The 6th EU-Africa Summit last week came to an end. There is a strong acknowledgment among many African countries that digital transformation forms a cornerstone of Africa’s future growth and success. Digital technologies offer the potential to transform how countries make policy, enabling government leadership to implement and execute core policy initiatives in more effective ways while also measuring their success and impact on the ground.
UK Government appoints Dentsu Tracking as provider of the Digital UK Track & Trace System
Geneva, Jan 11 2022. Press Release / Her Majesty’s Revenue and Customs (HMRC) by means of public procurement has appointed dentsu Tracking with the establishment and operation of the new digital UK Tobacco Track & Trace system, replacing the current provider DeLaRue. The new system becomes operational on 1 July 2022.
Real-time supply chain visibility: comparing technologies, costs, and complexity
In this article, Nicolas Mordacq, Dentsu Tracking, compares some of the different technologies available for real-time supply chain visibility and how to reduce costs and complexity by looking at (i) the type of product marking (ii) scanning and integration on production lines and during distribution and retail and (iii) the quality of data integration.
Mass traceability with compressed QR codes (GS1)
Track & Trace is one of the fastest growing supply-chain transformation technologies. Manufactures need to bringing visibility and transparency for all product movements across the supply chain, and with new innovation for serialization this is possible at the unique product level – meaning every single package or item can be tracked and traced, and every step.
Dentsu Tracking in Amazon (AWS) Switzerland announcement
Amazon Web Services (AWS), an Amazon.com company (NASDAQ: AMZN), today announced it will open an infrastructure region in Switzerland in the second half of 2022.
According to the release, the new AWS Europe Region based in Europe will enable even more developers, startups, and enterprises as well as government, education, and non-profit organizations to run their applications and serve end users, via data centers to be located in Switzerland.
Breitling launches a blockchain-based digital passport for all its new watches, integrated by Dentsu Tracking
Breitling has announced that all new watches will now come with a blockchain-based digital passport, following the pilot project for their Top Time watch series. This new feature brings a unique customer experience and security, and access to a future customer service sphere that is unmatched in the luxury world. The technology has been integrated by Dentsu Tracking, a brand of Dentsu International, and available for all watches produced after October 13th, 2020.
HEAD Reveals Augmented Sales Tracking by Dentsu Tracking
HEAD France has launched a new campaign for digital traceability for its Sales Teams with an augmented sales tool provided Dentsu Tracking. The brand is launching the digital innovation to link each Sales Agents and Brand Ambassador to every specific customer interaction during their summer promotional campaigns for new HEAD Tennis Racquets.
Dentsu Tracking teams up with AIPIA, Smart Packaging Industry Association
As global interest in traceability for food and beverages grows, Dentsu Tracking is proud to announce its new membership as a supplier in the AIPIA (Active and Intelligent Packaging Industry Association). The membership with AIPIA as of summer 2020 brings new opportunities to integrate traceability in future smart packaging for food, beverages, and the pharmaceutical industries, among others.
Dentsu Tracking Features on the OECD Observatory of Public Sector Innovation Platform
Dentsu Tracking is proud to feature in a case on the Observatory of Public Sector Innovation (OPSI) Platform of the Organisation for Economic Cooperation and Development (OECD). The case study was submitted by the European Commission (DG Sante) and published online in summer 2020. It is the first case by the European Commission to feature on the OPSI platform.
Digital Transformation of the Supply Chain: a new source of value creation for brands
Digital Transformation of the supply chain allows the collection of rich data – strategic data – from a variety of sources. By attributing this data to a single product or item through serialization, we create a comprehensive digital picture of that particular product, which we call a “Digital Product” – individual and unique in its own right.
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